Este livro com 514 imagens reunidas procura dar continuidade ao projeto editorial de traçar uma história do design gráfico nacional. Com um panorama da cena mundial dos anos 1960, a obra pretende retratar e discutir o que pode ser considerado o período de consolidação do design gráfico brasileiro. No capítulo 'Design de livros', o autor visa mostrar a relação entre o desenvolvimento da indústria editorial brasileira e do design gráfico a partir da década de 60, impulsionados pelo aumento e sofisticação do público, e se vale de exemplos das revistas Realidade e Senhor para ilustrar sua reflexão. O texto seguinte tem por objetivo abordar o trabalho do design Rogério Duarte. O capítulo 'A identidade visual toma corpo', pretende tratar da consolidação da identidade visual no Brasil na década de 60. No capítulo 'De costas para o Brasil - O ensino de um design internacionalista', busca-se discutir o ensino de design no país a partir de uma análise aprofundada do exemplo da Esdi, escola vista como a do início da profissão como passou a ser conhecida.
A visually stunning review of the fast-changing world of graphic design, this book will be essential reading for anyone involved in this broadest of industries. Its succinct but comprehensive coverage of the multitude of technical issues confronting todays graphic designers, coupled with breathtaking examples of graphics from around the world, makes it ideal for those already employed in graphics who feel the need to improve their technical and theoretical skills, as well as for students. Starting with a showcase of some of the best practitioners in the fields of print, exhibition design, advertising, signage, packaging, multimedia and the Web, this profusely illustrated and authoritative handbook also provides in-depth information on design basics such as type, colour and images.
The bestselling graphic design reference, updated for the digital age Meggs' History of Graphic Design is the industry's unparalleled, award-winning reference. With over 1,400 high-quality images throughout, this visually stunning text guides you through a saga of artistic innovators, breakthrough technologies, and groundbreaking developments that define the graphic design field. The initial publication of this book was heralded as a publishing landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design. Meggs presents compelling, comprehensive information enclosed in an exquisite visual format. The text includes classic topics such as the invention of writing and alphabets, the origins of printing and typography, and the advent of postmodern design. This new sixth edition has also been updated to provide: The latest key developments in web, multimedia, and interactive design Expanded coverage of design in Asia and the Middle East Emerging design trends and technologies Timelines framed in a broader historical context to help you better understand the evolution of contemporary graphic design Extensive ancillary materials including an instructor's manual, expanded image identification banks, flashcards, and quizzes You can't master a field without knowing the history. Meggs' History of Graphic Design presents an all-inclusive, visually spectacular arrangement of graphic design knowledge for students and professionals. Learn the milestones, developments, and pioneers of the trade so that you can shape the future.
Books in Brazil
Author: Laurence Hallewell
Publisher: Scarecrow Press
No descriptive material is available for this title.
Author: Bernhard E. Bürdek
For students of design, professional product designers, and anyone interested in design equally indispensable: the fully revised and updated edition of the reference work on product design. The book traces the history of product design and its current developments, and presents the most important principles of design theory and methodology, looking in particular at the communicative function of products and highlighting aspects such as corporate and service design, design management, strategic design, interface/interaction design and human design.. From the content: Design and history: The Bauhaus; The Ulm School of Design; The Example of Braun; The Art of Design Design and Globalization Design and Methodology: Epistemological Methods in Design Design and Theory: Aspects of the Disciplinary Design Theory Design and its Context: From Corporate Design to Service Design Product Language and Product Semiotics Architecture and Design Design and Society Design and Technological Progress
Creating Your Digital Design Portfolios is a comprehensive manual. It equips designers and illustrators with all they need to know to build and present a digital portfolio that packs a punch and will stand out in today’s competitive creative job market. This jargon-free book covers everything from web hosting and uploading content, to personalizing and presenting your work to clinch the job. Extraordinary examples of well- constructed and unique portfolios are used to reveal the how, what, and why of putting together an effective digital portfolio, and professional advice from leading art directors, graphic designers and illustrators explains how to make a good impression, as well as outlining the pitfalls.
Argues against common competitive practices while outlining recommendations based on the creation of untapped market spaces with growth potential.
The Visual Dictionary of Graphic Design is a comprehensive guide to the numerous terms used within graphic design and associated disciplines. Over 250 terms are explained and contextualized, with concise definitions accompanied by illustrations and examples taken from historical and contemporary graphic design. The dictionary covers traditional practice and process terms as well as modern terminology. It also defines a wide variety of practical terms, such as Perfect binding, Deboss and Strikethrough, as well as movements and styles including Surrealism, Psychadelia and Postmodernism.
Author: Russell Flinchum
Publisher: The Museum of Modern Art
"The story of American design, told through works selected from the collection of the Museum of Modern Art, New York" -- from back cover.
Author: Ann Rand, Paul Rand
Publisher: Chronicle Books
Lonely number one is rejected by all the digits playing happily in their own groups, but with a friendly hoop as a zero they become the number ten.
The Fundamentals of Creative Design (second edition) is an update to the popular first edition of the same name, in which Gavin Ambrose and Paul Harris introduce students to the various aspects of the graphic design. This volume provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish. This updated edition includes new and revised content and images, giving the volume a more contemporary feel.
This primer is designed to teach students the interconnected arts of visualcommunication. The subject is presented, not as a foreign language, but as a native one that thestudent "knows" but cannot yet "read."
Com organização do Estúdio Nada Se Leva e do galerista Marcelo Vasconcellos, o livro Design brasileiro - luminárias apresenta cronologicamente 135 luminárias do período moderno à produção contemporânea, desenhadas por 70 designers brasileiros ou atuantes no mercado brasileiro, entre seus maiores expoentes. O resultado é um panorama histórico da evolução do desenho nacional por este recorte dos objetos de iluminação.